Metya’s $6 Million Funding Fuels AI Social PayFi Expansion
AI-driven SocialFi and PayFi platform Metya has raised $6 million to accelerate its global growth. The funding round was co-led by Echo3Labs and Greenwood Global Capital, who back early-stage innovators in Web3.
Metya plans to use the new capital to strengthen its AI-powered payment and social ecosystems. The company will also target 14 countries across Europe, Southeast Asia, and the Middle East.
The funding marks a major step in Metya’s rapid rise in the SocialFi sector, where financial tools meet digital communities.
Building the AI Social PayFi Ecosystem
Metya describes itself as an AI social PayFi ecosystem. It merges social engagement with real-world financial services through its native MePay system. The goal is simple — to change how people interact, transact, and create value online.
According to the company, the funds will drive progress in three areas:
- Scaling MePay, its PayFi infrastructure and real-world payment tools.
- Enhancing AI Social features to enable safer and richer online experiences.
- Expanding international operations across Europe, Southeast Asia, and the MENA region.
The team behind Metya includes former ByteDance engineers and TanTan co-founders, bringing years of experience in building large-scale digital communities.
Backing from Industry Builders
Lead investor Echo3Labs said it had tracked Metya’s growth from concept to execution. “We’ve seen Metya evolve into a thriving ecosystem and believe in its long-term potential,” a spokesperson stated.
The firm said its investment would boost three strategic fronts:
- Core product and R&D for MePay and AI tools.
- Global expansion through multi-hub operations.
- Ecosystem growth via incentives and collaboration.
Co-lead Greenwood Global Capital echoed this optimism, pointing to Metya’s strong record in user growth and product innovation.
Recognition in AI and Web3 Circles
Before this round, Metya gained traction within the Web3 and AI sectors. It ranked among the Top 3 projects in the OKX Venture Accelerator and was a Top 5 performer on the BNB Chain Trends Tracker.
These milestones highlight Metya’s ability to combine AI-driven analytics, decentralised payments, and social engagement in a single network.
Industry analysts say Metya stands out for linking social activity with real-world spending. While many SocialFi projects focus on creator tokens or virtual rewards, Metya’s MePay system anchors engagement to real financial value. This goes from tipping to merchant transactions.
The Rise of AI Social Networks
AI now shapes how people connect online. Metya’s platform uses machine learning to verify identities, assess trust, and build more meaningful social links.
The company calls its model the “AI social payment network.” This system links social reputation with financial activity, creating a transparent, trusted digital economy.
The model also promotes data ownership and user-driven value creation, letting users earn from interactions in a fair and verifiable system.
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Metya’s Expansion Across 14 Countries
Metya’s next phase will establish regional hubs in Europe, Southeast Asia, and the Middle East. The firm will partner with local innovators to foster cross-border financial inclusion.
The rollout will include local currency support and merchant integration, allowing users to spend, earn, and share value directly through MePay.
According to Metya, this will make financial and social interactions mutually rewarding. The company said, “AI and finance will no longer live in separate worlds. Social interactions will carry financial meaning.”
A Growing Market for AI SocialFi
Metya’s $6 million raise reflects renewed investor interest in the intersection of AI, finance, and social media. Analysts expect the SocialFi market to grow as users seek more transparent, community-driven alternatives to traditional platforms.
With a strong team, experienced backers, and a scalable model, Metya is positioning itself at the centre of this new wave of intelligent, trust-based social finance.
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